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Uncovered Skin Care

Pure Romance set out to launch a brand new skincare brand from scratch. From positioning and brand guidelines, to package design and digital catalog pages, we brought Uncovered Skin Care to life in the fall of 2021. 

Originally, they wanted to offer two distinct product lines for women and men. But we recommended the two lines stay focused on the benefit and function, rather than a specific gender. 

With the highest quality ingredients, affordable pricing and benefit-forward messaging, it's never been easier to start a new skincare routine that's perfect for your unique skin needs. 

© 2018 by George Taliaferro.

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